Paul Goverd — Director
Franchisee since 2001 and employed by CJ Hole in Southville since 1994, Paul Goverd lives and breathes this area and the business. He knows and loves the city and this pocket of it better than a cab driver, and insists that his team do likewise. Paul boasts a strong corporate background prior to his career in estate agency, with substantial chunks of time spent working for Bank of Scotland, Legal and General and Cadbury s. This experience gave him a solid grounding in marketing and management, which is evident in the success he has brought to the Southville office. From being eighth in the area league, Paul brought his agency up to number one in 2006 and has sustained that position ever since through sheer hard work and consistency. His greatest achievement is to have survived the recession and to have come out the other side with a brand new business as well as his existing sales business. Paul s experience and shrewdness gave him the impetus to launch a lettings department when the property market crashed. This had the added advantage of allowing him to retain all staff; a fact he is proud of. To Paul, his handpicked team is his business. He has trained every single one so they can benefit from everything he has learnt over the years. This means that each client receives honest, informed and educated advice, regardless of whom they speak to at the branch. Avoiding redundancies has allowed Paul to continue running an effective and high quality estate agency, which he believes is impossible with fewer than five members of staff. His two decades in the business has taught him that the client is key and that it is just as important to ensure efficient after-sales care, as it is to get an offer accepted a breadth of service often not provided by other agents. For CJ Hole Southville, it is one of their strengths. We re there to push the sale through so the vendor doesn t have to. People are entitled to a good service. We want to eradicate the stressful experiences people have of moving house. Although Paul is now a family man with a wife, two children and a love of walking on the Black Downs, his business is just as important to him as it ever was. In fact, he likens it to a child that he wants to nurture and watch thrive. With 30 years experience, his MNAEA qualifications and his lettings exams under his belt, he still has a thirst for learning and improving and keeps abreast of all market changes. You have to keep strengthening and altering systems. I m constantly looking to improve and deliver a better service. You can t sit back, even for a week.